| Codeplay Software Limited today announced that its compiler technology has been chosen by AGEIA™ Technologies, Inc., the pioneer in hardware-accelerated physics for games, to power its revolutionary Physics Processing Unit, the PhysX™ chip.
"We have developed an outstandingly powerful hardware physics engine," said Andy Keane, Vice President of Marketing at AGEIA. "In order for developers to fully embrace the technology, we wanted the best compiler technology available. We found that in the widely used Codeplay VectorC."
"One of our strengths is the ability to rapidly produce quality compilers," Andrew Richards, MD of Codeplay explained: "When AGEIA approached us it quickly became clear that we would have only a few months to design, develop and test the product before developers would use it. We were confident we could meet that deadline."
The project started mid-February 2005, and the first prototypes were shipped within 8 weeks.
Andy Keane was delighted with the progress of the project, saying: "Codeplay delivered on their promise allowing us to continue to give game developers the tools they need to bring pervasive, interactive reality to gamers everywhere."
About Codeplay
Codeplay provide advanced custom compiler technology for the next generation of highly parallel processors. We can also optimize existing C/C++ applications on SIMD or multi-core processors. Customers can buy our compiler technology pre-packaged and off-the-shelf, or as a customization service for their own hardware technology.
About AGEIA
AGEIA™ Technologies Inc. is a fabless semiconductor company dedicated to delivering pervasive interactive reality to next-generation games. Its flagship product, the PhysX™ chip, is the world's first dedicated Physics Processing Unit (PPU) - a completely new hardware category that bridges the gap between static virtual worlds and responsive physical reality. The PhysX chip allows developers to use active physics-based environments for a more life-like entertainment experience. For more information visit www.AGEIA.com.
AGEIA, PhysX and NovodeX are trademarks of AGEIA Technologies, Inc. All other products are trademarks of their respective companies.
Contacts:
Codeplay Media Contact:
Contact Andrew Richards on andrew@codeplay.com, or +44 7748 602 548. AGEIA Media Contact:
Kim Stowe
Reverb Communications, Inc.
+1 408.839.8750
kim@reverbinc.com |
